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You’re not lazy. You’re not broken.
You’re just living in a world that makes staying healthy really, really hard. We call it an obesogenic environment — a fancy term for “the modern world that encourages us to eat more and move less.” If you’ve ever wondered why staying consistent feels like a daily battle, this is why. Let’s explore what this means and then talk about what you can actually do about it. 1. Food Is Everywhere (and Designed to Be Irresistible) You can order a meal without leaving your couch. There’s a snack at every checkout. Coffee often comes with dessert in a cup. Food companies are brilliant at creating combinations of sugar, fat, and salt that light up your brain’s reward system. The result is that you’re surrounded by foods that are easy to overeat and hard to stop eating. How to combat this:
2. We Move Less Than Ever. Most of us don’t walk to work. We sit for hours, then unwind on the couch. Even chores like shopping or mowing the lawn are easier than ever. Movement used to be built into daily life. Now we have to schedule it. What helps combat this?
3. Our Brains Haven’t Caught Up. Your brain evolved to keep you alive, not lean. It’s wired to seek food, conserve energy, and avoid discomfort. The problem with this is the modern world gives your brain unlimited access to both food and comfort. That’s why motivation fades, and why “just be more disciplined” doesn’t work for long. What can you do about this?
👉 Keep fruit washed and ready to eat. 👉 Store crisps in the garage or high cupboard. 👉 Cancel junk food subscriptions or delivery shortcuts. 4. Environment Beats Willpower. When your environment is set up right, consistency takes less effort. You don’t rely on bursts of motivation, you rely on design. Think of it like this:
The goal isn’t perfection, it’s progress that feels sustainable. The Bottom Line. You don’t have to fight the modern world. You just need to outsmart it. The fittest people are not always the most disciplined. They make their environment work for them. Make your setup work for you, not against you. Small environmental changes compound into massive long-term results. If you’d like accountability, structure, and help designing an environment that makes fat loss easier and more consistent, I’m opening one spot in my 12-Week Reset Personal Training Program so you can shed some excess fat and start feeling comfortable in your own skin again. Click here and we can have a chat and I'll show you how the program works and you can go away and think about it. No pressure to sign up to anything.
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AuthorJohn Donaghey Categories |
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